Find my thoughts, takes, and observations on X @ishverduzco

Find my House Music playlist here 🪩

About Me

• 1st-gen Mexican-American College Grad

• Built a music-sharing app with friends when I was 19

• Ran a scrappy events biz with my best friend when I was 25

• Toured the US as a DJ for 10 years (Favorite set: TAO Las Vegas)

• Wrote a self-development book when I was 27

• 2021 UC Merced Alumni Commencement Speaker

• Hispanic Executive, Next Gen 30 Under 30

• At 32, I celebrated working 10 years in tech

• I’ve been working out 300+ times a year since 2019

• I like to build things, create content, & share what I learn along the way

• Currently obsessed with my Japanese Campervan

Resume

• 2011 - Security Guard at The MOCA in LA

• 2012 - Events Specialist at UC Merced

• 2014 - Assistant Manager at 24 Hour Fitness

• 2014 - Events Coordinator at LinkedIn

• 2016 - Employer Brand Manager at LinkedIn

• 2017 - Global Social Media Lead at LinkedIn

• 2019 - Brand Partnerships at Snap

• 2020 - Head of Growth at CraveIt

• 2022 - Head of Social at a16z crypto

• 2025 - Social Lead @Notion

• Learn more about my story here

Resources

• My thesis for the next 10 years

• How to 10x on Twitter

• Distribution is the Moat

• My 𝕏 & LinkedIn Strategy Template

• What I Learned as the Head of Growth at a Startup

• 7-Step Framework for Goal Attainment

• How I landed my job at a16z

• How I landed my job at LinkedIn

• [Guide] Social Media for Startups

• [Video] How to Build a Social Presence From Scratch

• [Podcast] Social Media Secrets (web3 w/ a16z)

Favorite Podcasts

• Acquired

• Founders

• My First Million

• Diary of a CEO

• How to Take Over The World

Favorite Books

• The Almanack of Naval Ravikant

• Think and Grow Rich

• The Third Door

• Born a Crime

• Never Split The Difference

• How Will You Measure Your Life

• Relentless

• Be Useful

• Ogilvy on Advertising

• The Greatest Salesman in The World